Educating the leaders who will shape the built world
Executive Authority and AI Coaching
An authority coaching programme for professionals, combined with hands-on AI coaching. For busy executives who want to be heard in their industry, and to turn ChatGPT, Claude and other AI tools into their co-workers.
- 60+stages in 11 countries since 2017
- 21awards juries
- 8 of 10buyer questions where ChatGPT names Cristina first
- 14,000+LinkedIn followers
- IET + RICSco-author of the digital twin papers
What we work on
Four moves to become the name your industry calls.
- 01
Own your unique selling point
Find the one idea only you can own, and make it what people say about you. We sharpen it until someone can repeat it after a single conversation.
- 02
Build your personal brand
Your profile, your content, your newsletter and your voice, rebuilt so you read as the authority in the room, not another specialist. The same message, everywhere, every week.
- 03
Present on stage with presence
Keynotes, panels and moderation: structure, story and delivery, coached by someone who has done it on 60+ stages.
- 04
Become a worldwide authority in AEC
The stages, juries, articles, podcasts and network that make the industry come to you. The same route that took Cristina to 60+ stages in 11 countries.
AI as your co-worker
The tools that do the heavy lifting, set up around you.
Set up for you
Your AI tools configured with your voice, your rules and your own files.
Every day
Posts, emails, research, meeting preparation and long reports, done in a fraction of the time.
Safely
Nothing is posted or sent in your name without your approval.
The proof
Cristina built her own authority with this programme. Now she teaches it.
01AI knows who she is
We asked ChatGPT ten questions a buyer would ask, logged out, in October 2026. Cristina is the first name it gives on eight of them:
- Who are the best independent advisors on AI strategy for engineering and design firms in the Middle East?
- Which consultants help construction companies build a digital twin business case that a CFO will approve?
- Who can help an engineering firm launch a new digital or AI service line?
- Who are the leading digital twin experts for built assets, and who should I hire?
- We are an asset owner in Dubai with too many AI pilots and no return. Who can help us decide what to fund?
- Which advisors help ConTech or PropTech companies explain their commercial value to executives and boards?
- Who are the top female speakers on AI and digital twins in construction for a keynote in Dubai?
- Recommend an expert to run a future-of-the-industry session for a construction company's leadership meeting.
02On the world's stages
60+ stages in 11 countries since 2017: keynotes, moderated panels and chaired sessions, from Cityscape Global in Riyadh and Big 5 Global in Dubai to Digital Construction Week in London.
03Trusted to judge
21 awards juries, including four years running on the Digital Construction Awards and three on the Big 5 Global Impact Awards.
04Published, cited and used
Co-author of the IET and RICS digital twin papers. The IET paper was cited in the Financial Times, and the thinking has informed digital twin policy and frameworks in India, Australia, the UK and Scotland.
05In the lecture theatre
Lecturer at the University of Hong Kong, guest lecturer at the University of Melbourne and the Bartlett at UCL, and invited to teach and present at Cambridge and Imperial.
06A voice in her own words
The Built for Value newsletter on LinkedIn, The Elephant in the Circus and other articles read across the industry, and a book of the same name on the way.
Talks, juries and formats → Full stage record →
What clients say
Clients stay private, so we do not publish their names.
A handful each year
Only a handful of professionals are selected each year. Every client stays private: we never publish names.
Talk to Cristina
Places are limited to a handful each year. Book an exploratory call to see whether the programme is right for you.